Social media platforms have emerged to be every politician’s and celebrity’s preferred channel to communicate with their followers and/or supporters.
From platforms such as Twitter, Facebook, and Instagram, the leaders have found a way to address their fans directly without having to call for press conferences or write long press releases like it was a few years back.
It is in these platforms that they also get feedback from the very supporters to see how they are perceived or in politician’s lingo, test the ground.
Kivumbi.co.ke looks at this growing medium and how politicians enjoy this publicity for their own good. Here is an analysis of leaders with the most followers on various social media platforms.
- William Ruto
From the data on his social media platforms, Deputy President William Ruto has stood out to be the most followed leader or rather one who gets the most attention. He has a total average of 5.4 Million followers on the three main social media platforms.
Twitter- 3.8 Million
Instagram – 171,000
Facebook- 1.6 Million
2. Raila Odinga
The former prime minister follows Ruto in line of social media popularity with a total average of 4.5 Milion followers across all the platforms.
Instagram – 72,900
Facebook- 1.4 Million
Twitter- 3 Million
3. Mike Sonko
The former Nairobi Governor still enjoys the attention of many Kenyans even after his impeachment. Sonko uses his pages not only for political purposes but also for providing entertainment and educative content. He has a total of 4.1 Million followers across online platforms.
Twitter- 1.3 Million
Facebook- 2.1 Million
Instagram – 811,000
4. Hassan Joho
The Mombasa Governor is not only a famous person in the political arena but also entertainment. Joho who is known to be one of the most stylish and trendy leaders has led Kenyans in various entertainment trends like his famous ‘Katerina’ cover. His followers add upto 3.1 Million.
Twitter- 1.1 Million
Facebook – 1 Million
Instagram – 1 Million
5. Miguna Miguna
Lawyer Miguna Miguna has made use of his social media platforms to set his revolution agenda and also as a tool to fight the Government from exile. He has an average of 1.9 Million followers.
Twitter- 1.4 Million
Facebook- 509,000
Instagram- 650,000
6. Kipchumba Murkomen
The vocal legislator for Elgeyo Marakwet has established a strong social media base. Across all platforms, he enjoys an average of 1.9 Million followers.
Twitter- 1.5 Million
Facebook- 380,000
Instagram- 14,4000
7. Charles Njagua
Starehe MP first came into the limelight through his music career; hence his stage-name, Jaguar.
He has an average of 1.9 Million followers on social Media.
Twitter- 105,000
Facebook – 405,000
Instagram – 1.4 Million
8. Alfred Mutua
The Machakos governor became famous and influential when he was a government spokesperson. Years later, Mutua’s popularity remains as he enjoys a following of averagely 1.6 Million people.
Twitter- 1 Million
Facebook – 628,000
Instagram- 603,000
9. Martha Karua
The iron lady commands an average following of 1.5 Million funs across social media platforms.
Twitter- 1 Million
Facebook- 51,500
Instagram- 534,000
10. Kalonzo Musyoka
The former vice-president has been in the political circle for long enough. He enjoys an average following of 1.3 Million across major social media platforms.
Twitter – 1 Million
Facebook – 300,000
Instagram – 260,000
